Over $2 Million (£1.6M) has now been pledged to Sentai Filmworks’ GoFundMe campaign to raise funds to help the beloved anime studio Kyoto Animation, following the arson attack on 18th July 2019, where 34 people were killed and 35 injured. The fundraiser initially had a target of $750,000, and has received donations from over 57,000 donors worldwide.
On 19th July, Sentai Filmworks issued this update on the campaign, to celebrate raising $1 Million and to reassure donors about the distribution of raised funds:
Thanks to your incredible love, support and generosity, more than $1,000,000 has been raised in the hours since this GoFundMe drive was launched. Since the studio’s founding in 1981, Kyoto Animation has touched the lives and inspired the imaginations of millions of people across the globe. KyoAni’s impeccable storytelling and beautiful animation have brought joy immeasurable to the anime community, and it is our honor to extend our hand to them in the wake of the recent attack. As support continues to pour in from around the world, we remain dedicated to aiding those impacted by this tragedy in the most appropriate and effective ways possible. We are actively working to establish the most direct bridge to delivering this aid to affected KyoAni staff and their families. We established this GoFundMe drive to help build that bridge through all of your generous support. The funds pledged and collected through this drive will not be touched until we have confidence they will reach the intended recipients. We want donors and those considering donating to this drive to understand that, apart from GoFundMe’s fees to provide a platform for support, every dollar collected will go to the intended recipients. Thank you for your continuing support.
The Japanese retail chain Animate has also set up donation boxes in all their stores, and Crunchyroll have published an article on the various ways people can help or support Kyoto Animation.